IT'S OFFICIAL
Hollywood, like the global economy is not dead.
Or as Mark Twain said "Rumors of my death have been greatly exaggerated."
WHAT AM I BASING THIS ON?
A few things actually: and they're subtle.
-The Actor's non-strike seems to be limping towards an "end."
-Hollywood Network, Studio and Agency layoffs and mergers seem to be limping towards an "end."
-TV Studios and Networks are going boldly forward in their business of selecting and selling new shows for the fall that they hope will create hits, advertisers and major franchises (if not reinvent comedy or drama and save the world from a 20 year curse of 24/7 Reality TV.)
THE LENO THING
One thing our industry does well is adjust to crisis quickly and adapt to new opportunities.
Take the Jay Leno 5 nights at 10:00 pm thing on NBC. Lots of freak out and then, "OK whatever, how does the new reality effect me and my career?"
Again it's always, how do I respond? What projects, alliances or career moves make sense now?
CHESS ANYONE?
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